Social Media

Social media refers to digital platforms and tools that enable users to create, share, and exchange content and information with others in virtual communities and networks. These platforms facilitate communication and interaction among individuals and groups, allowing users to post text, images, videos, and links, as well as comment, like, and share content. Social media encompasses a wide range of applications, including social networking sites (like Facebook and Twitter), multimedia sharing platforms (such as Instagram and YouTube), messaging apps (like WhatsApp and Snapchat), and professional networking sites (such as LinkedIn). The primary characteristic of social media is its emphasis on user-generated content and the ability for users to connect and communicate in real time, fostering a sense of community and engagement. Social media serves various purposes, including personal communication, marketing, information dissemination, entertainment, and social interaction.